Cantabil Retail India Limited (CRIL) is a renowned name in the Indian apparel industry, offering a wide range of clothing and accessories for men, women, and children. The brand has carved a niche for itself in the economy to mid-range price segments, making fashionable clothing accessible across India through its extensive network of exclusive brand outlets (EBOs).
Founded in February 1989 as Kapish Sales Private Limited by Mr. Vijay Bansal and his family, the company has grown by leaps and bounds over the decades. In March 2009, it was renamed Cantabil Retail Private Limited, marking a pivotal moment in its journey toward becoming a household name in the retail fashion industry.
As of March 31, 2024, Cantabil operated 533 stores across the country, including 131 franchised stores. The company continues to grow its retail footprint and added 11 new stores in Q1 FY25, bringing the total to 544 stores.
The most notable recent development is the launch of Cantabil’s largest showroom, located in Kamla Nagar, covering an impressive area of 3,705 square feet. This expansion is part of the company’s ongoing efforts to enhance its retail presence, with the total retail area growing to 6.81 lakh sq. ft as of Q1 FY25, compared to 5.51 lakh sq. ft in Q1 FY24.
Cantabil operates with an asset-light business model, allowing for greater flexibility and reduced fixed costs. About 25% of its apparel is manufactured in-house, while 35% is sourced from job workers and fabricators, and the remaining 40% is sourced from traders on a free-on-board (FOB) basis. This structure helps the company manage operational risks while focusing on design and product development in-house to maintain control over styling and quality.
One of the key drivers of Cantabil’s success is its strong brand recall. The company boasts an impressive 50% repeat customer rate, indicating the loyalty and satisfaction of its customer base. This, combined with its diverse product offerings, has enabled Cantabil to thrive in a competitive market.
Cantabil Retail India Ltd. continues to demonstrate impressive growth with its expanding network of stores and strong operational flexibility. The opening of its largest showroom in Kamla Nagar marks yet another milestone in the company’s journey toward becoming a dominant player in the Indian retail fashion industry. With its asset-light business model and focus on customer loyalty, Cantabil is well-positioned for sustained growth in the coming years.
Disclaimer: This blog has been written exclusively for educational purposes. The securities mentioned are only examples and not recommendations. It is based on several secondary sources on the internet and is subject to changes. Please consult an expert before making related decisions.
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