EaseMyTrip, a leading online travel platform, has joined hands with the Big Cricket League (BCL) as its official title sponsor. This partnership goes beyond sponsorship—it’s a testament to the company’s mission to empower dreams and create unforgettable experiences for cricket enthusiasts across the nation.
As the title sponsor, EaseMyTrip aims to elevate the cricketing experience for players and fans alike. The company is set to offer exclusive travel packages and perks for attendees, including discounted travel options for matches. This initiative aims to strengthen the connection between cricket and travel while making cricket dreams more accessible.
The Big Cricket League isn’t just about matches; it’s about recognising talent. EaseMyTrip introduces a comprehensive rewards programme:
These awards not only acknowledge exceptional performances but also inspire amateur players to dream big.
The Big Cricket League is a unique T20 tournament that bridges the gap between amateur players and seasoned professionals. Featuring international stars like Shikhar Dhawan, Suresh Raina, and Irfan Pathan, the league offers amateur cricketers a once-in-a-lifetime opportunity to play alongside their heroes.
Speaking about the partnership, Nishant Pitti, CEO and Co-Founder of EaseMyTrip, highlighted cricket’s unifying power:
“Cricket transcends boundaries, and at EaseMyTrip, we are thrilled to support a platform that celebrates talent and passion. This partnership is about more than travel; it’s about making dreams a reality.”
Puneet Singh, Chief Patron of BCL, echoed similar sentiments, praising the collaboration’s potential to turn cricket dreams into reality.
EaseMyTrip has a history of supporting marquee sporting events, aligning its vision with platforms that inspire and unite. This partnership continues its journey of blending sports and travel to create memorable experiences.
Launched in 2023, the Big Cricket League is a T20 tournament owned by ARVUS Sports Private Limited. It uniquely combines international cricket icons with amateur players, offering a platform to showcase talent and passion.
On the back of this announcement, shares of EaseMyTrip gained over 3% as of 1:18 PM on December 16, 2024, on NSE.
Disclaimer: This blog has been written exclusively for educational purposes. The securities mentioned are only examples and not recommendations. It is based on several secondary sources on the internet and is subject to changes. Please consult an expert before making related decisions.
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