Firstsource Partners with Microsoft to Transform Digital Services

On September 16, 2024, Firstsource Solutions Limited, a top global provider of specialised business process services and part of the RP-Sanjiv Goenka Group, announced a new partnership with Microsoft. This collaboration aims to bring advanced digital transformation services to clients around the world.

By leveraging Microsoft Azure’s OpenAI Service, Firstsource plans to boost its service offerings with innovative solutions. The use of Azure AI tools like AI Search and AI Language will enable Firstsource to create powerful, AI-driven business solutions. These new tools will enhance how businesses interact with and utilise their data, offering more effective and personalised search experiences across various channels.

“Delivering exceptional value and prioritising our clients’ interests requires identifying the most effective solutions across the entire ecosystem. At Firstsource, we have cultivated a powerful network of industry-leading partners, allowing us to seamlessly integrate their capabilities – like Azure OpenAI – with our own.”

He further added, “The collaboration with Microsoft enables us to offer clients the best of both worlds, where the combined value far exceeds the sum of its parts. Our goal is to leverage this network to solve complex challenges for our customers, delivering solutions that are truly cutting-edge and transformative”, said Ritesh Idnani, Managing Director & Chief Executive Officer at Firstsource Solutions.

This new partnership comes after Firstsource launched relAI, a suite of AI-driven digital transformation tools. This move highlights Firstsource’s dedication to advancing technology in its services. Through the use of natural language processing, large language models, and advanced search technology, Firstsource clients can look forward to more efficient operations, better decision-making, and customised experiences.

About Firstsource

Firstsource Solutions Limited, part of the RP-Sanjiv Goenka Group, is a global provider of business process services. They offer transformative solutions across various industries, including Healthcare, Banking and Financial Services, Communications, Media and Technology, and more. With operations in the US, the UK, India, Mexico, Australia, South Africa, and the Philippines, they tackle our clients’ biggest challenges using specialized teams and advanced technology. Their experts work together to deliver innovative and effective results.

On September 17, 2024, the share price of Firstsource Solutions Limited opened at ₹318.00, touching the day’s low at ₹312.15, as of 09:35 AM on the NSE.

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