Globus Spirits Unveils New Whisky and Vodka Brands in Uttar Pradesh

Leading Indian Alco-Bev player Globus Spirits Ltd expands its portfolio with the launch of two exciting new brands in Uttar Pradesh: Brothers & Co. Whisky and GR8 Times (available in Whisky and Green Apple Vodka variants).

Brothers & Co.

Brothers & Co. Whisky caters to the premium segment, offering a unique blend of Scotch, American Bourbon, and aged Indian Single Malt. This innovative creation reflects the brand’s commitment to both traditional and contemporary techniques, resulting in a smooth, full-bodied experience with a touch of smokiness. Brothers & Co. celebrates the enduring spirit of friendship, symbolised by the bear, fox, and rooster – a testament to the strength found in unity.

GR8 Times

Targeting the “Regular & Others” category, GR8 Times caters to a broader audience seeking quality at an accessible price point. Available in both Whisky and Green Apple Vodka variants, GR8 Times promises a delightful experience. The Whisky is a rich blend of select Indian malts and Scotch, while the Green Apple Vodka boasts a smooth and refreshing taste achieved through high-quality grain and activated charcoal filtration. Both variants come in convenient and secure TetraPak® aseptic brick packs for initial launch in Uttar Pradesh.

A Legacy of Quality and Innovation

With a rich heritage dating back to 1958 through the founders’ expertise in distillation, Globus Spirits has established itself as a key player in the Indian Alco-Bev industry. Their deep understanding of consumer preferences and robust distribution network ensure consistent quality and innovation across their diverse brand portfolio. The launch of Brothers & Co. and GR8 Times reflects this commitment, offering consumers in Uttar Pradesh a wider range of choices to suit their preferences and occasions.

About Globus Spirits Limited

Globus Spirits Limited, established in 1992, is primarily engaged in the manufacture and sale of Indian-made Indian Liquor (IMIL), Indian-made foreign Liquor (IMFL), Bulk Alcohol hand sanitiser, and Franchise Bottling.

Disclaimer: This blog has been written exclusively for educational purposes. The securities mentioned are only examples and not recommendations. It is based on several secondary sources on the internet and is subject to changes. Please consult an expert before making related decisions.