ICC World Cup 2023: Stocks Benefitting from the Game

Cricket is a religion in India. But it is also good business! While we spend hours savouring every moment of the matches and watching our favourite players push their limits, many listed companies boost their quarterly revenues quietly, and sometimes, not so quietly! Let us check some of these companies which are set to benefit from the cricket fever that is about to set in India with the ICC Men’s Cricket World Cup 2023 this October.

How Can Companies Make Money from the ICC World Cup 2023?

There are many ways companies can capture a surge in sales during the ICC Men’s World Cup 2023 by offering products and services that see a rise in demand during this period. Some of these products and services include:

• Food and drinks 

ICC World Cup 2023 in India means large numbers of consumers will be glued to their television screens throughout the day in their free time. During the match days, as per the ICC World Cup 2023 Schedule, they would be more likely to order food at home to enhance their experience of watching matches with friends and family. 

Therefore, to meet their needs, they will probably turn to food delivery apps, which could result in a surge in the stocks of food delivery businesses. There could also be an increase in the packaging businesses along with producers of beverages and snacks. Stocks which fall in these categories and are slated to benefit significantly from the ICC Cricket World Cup are:

*All figures as of October 5, 2023.

• Streaming services

Not all people can make it to the stadium. Instead, they use streaming services such as television, online streaming platforms, or even radio to tune in to the matches. Therefore, companies that offer these services can charge higher amounts for advertisements during these crucial timings and thus experience an increase in revenue. In addition to the above, film exhibition companies may stream the matches on the silver screens, attracting major demand from multiple demographic groups. Some of the companies that stand to gain through these services during the ICC World Cup 2023 include:

*All figures as of October 5, 2023.

• Hotels

When major matches happen in different cities or towns, people from across the country flock to those cities on or before the day of the match, leading to a spike in the demand for hotel rooms. This includes hotels inside the city across segments, and prices of hotel rooms surge, leading to higher profits. Listed companies providing hotel services that stand to gain from this include:

*All figures as of October 5, 2023.

1. Transport 

Continuing from the previous point, travelling and transportation services will see a surge in their demand as well. Under this category, we can see a few subcategories as well which will benefit from the world cup. These subcategories include airlines, railways, travel agencies, etc. Some of the stocks which fall into these categories include:

*All figures as of October 5, 2023.

Final Words

Let us make the ICC World Cup a more fulfilling experience this year by not only enjoying the thrill of India winning matches but also making the most of the action in the stock market. If you are new to the stock market, open a Demat account with Angel One, India’s trusted online investment app, today!

Disclaimer: This article has been written for educational purposes only. The securities mentioned are only examples and not recommendations.