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Indigo Enters Premium Market with New Business Class “Indigo Stretch”

06 August 20244 mins read by Angel One
IndiGo enters the premium market with a new business class called "IndiGo Stretch," directly competing with Air India and Vistara business classes.
Indigo Enters Premium Market with New Business Class “Indigo Stretch”
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IndiGo is one of the fastest-growing low-cost carriers globally. IndiGo follows a straightforward philosophy: to provide affordable fares, punctual flights, and a pleasant and stress-free travel experience throughout its extensive network. With a fleet of 350 aircraft, the airline operates over 200 daily flights, connecting more than 80 domestic destinations and over 30 international destinations. IndiGo, in partnership with RECARO Aircraft Seating for its premium business class seats, is a pioneer in the aviation sector, providing top-notch seating solutions for economy, premium, and business classes that blend innovation with comfort. RECARO, a prominent supplier of economy-class seats, is recognized for its ergonomic, lightweight designs, and dedication to excellence.  Striving to shape the future of air travel, RECARO invests heavily in R&D while maintaining a focus on reliability, efficiency, and sustainability. More than 2,500 talented workers at the family-owned business’s locations in China, Poland, South Africa, and the United States contribute to its legacy. The company is headquartered in Schwaebisch Hall, Germany.

Indigo Premium Business Class Seating Plan:

IndiGo launches the business class “IndiGo Stretch” on the Delhi-Mumbai route starting on Nov 14. Fares start at Rs. 18,018. The airline will offer business class on 12 domestic routes by mid-November. The price is similar to that of Air India and Vistara business class seating, leading to neck-to-neck competition. Vistara offers Rs. 18,041 for the same route, and the price range for metro routes in the premium economy fare is from 13,500 to 18,041 rupees. At the airline’s 18th anniversary celebration on August 5, Pieter Elbers, CEO of IndiGo, made this announcement. As of today, August 6, reservations for premium seating for November 14th are being accepted. Vistara’s premium economy class, which is set to merge with Air India by the end of 2024, includes priority baggage handling, separate meal options, in-seat USB ports, separate check-in counters, and boarding lines.

Indigo Stretch Seating Experience for Customers:

IndiGo Stretch seats are designed to provide maximum comfort and convenience for passengers during their flight. The adjustable headrest with neck support ensures that passengers can find the perfect position for their head and neck, reducing strain and promoting relaxation. The deep recline allows passengers to lean back and unwind, while the electronic device holder keeps their devices secure and easily accessible. The 60-watt USB-Type C power supply ensures that passengers can stay connected and charged throughout their journey, whether they need to work on their laptop or watch a movie on their tablet. Additionally, the three-pin universal power outlet allows passengers to plug in any device they may have, ensuring that they never run out of battery power. Overall, the IndiGo Stretch seats are designed to enhance the travel experience for passengers by providing them with comfort, convenience, and connectivity throughout their journey.

Indigo stock price:

Indigo stock is up 2% today in intraday trading and is currently priced at Rs. 4,303.95 per share. The stock is expected to see a positive movement towards the end of the day due to the premium seats booked for the Indigo Stretch.

Conclusion: Indigo is now directly competing with Air India and Vistara in the premium segment, and due to the similar price points, this competition will benefit customers in the long run.

Disclaimer: This blog has been written exclusively for educational purposes. The securities mentioned are only examples and not recommendations. It is based on several secondary sources on the internet and is subject to changes. Please consult an expert before making related decisions.

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