Intellect Design Launches eMACH.ai Retail 6DX in the Middle East

Intellect Digital Technology for Commerce (iDTC), a division of Intellect Design Arena that specialises in Procurement and Retail technologies, has officially launched the groundbreaking AI-driven in-store retail platform, eMACH.ai Retail 6DX, specifically for the Middle East market. 

This innovative platform boasts a flexible architecture that facilitates seamless integration with various third-party applications, enhancing the shopping experience across multiple retail formats, including hypermarkets, supermarkets, and fashion or lifestyle stores.

eMACH.ai Retail 6DX is built with 23 Events, 13 Microservices, and 55 APIs on the cloud, ensuring exceptional performance while maximising returns for retailers. This advanced platform transforms customer experiences by providing a smooth and intuitive shopping journey, grounded in over a decade of deep domain expertise and enhanced through successful collaborations with clients worldwide.

By leveraging cutting-edge artificial intelligence, eMACH.ai Retail 6DX revolutionises in-store operations. The platform employs AI-powered predictive analytics to empower retailers to anticipate customer needs, optimise inventory management, and tailor promotions with remarkable precision. With real-time trend detection, businesses can streamline supply chain processes and make informed, data-driven decisions to enhance customer satisfaction. These AI capabilities equip retailers to remain competitive in an evolving marketplace, facilitating frictionless, personalised shopping experiences that drive loyalty and engagement.

The retail landscape in the Middle East is rapidly evolving, propelled by digital adoption and changing consumer preferences, alongside a strong emphasis on omnichannel experiences. As the region positions itself as a global hub for innovation, eMACH.ai Retail 6DX aims to redefine the future of retail, allowing businesses to efficiently scale operations and utilise data-driven insights to create immersive, tailored customer experiences that meet the demands of today’s shoppers.

Sharing his thoughts on the launch of eMACH.ai Retail 6DX, the CEO of iDTC, Debanjan Kumar, said, “With the Middle East retail sector poised for growth at an unprecedented pace, the majority of today’s consumers are demanding personalised experiences available at all possible touchpoints. We are happy to bring eMACH.ai Retail 6DX, built on our First Principles Thinking, to the Middle Eastern market and designed to meet the demands of the ever-evolving retail sector, unlocking high performance and great business outcomes with its AI-driven approach and analytics.” 

He further added, “With our advanced capabilities, we are set to serve as a game changer, transforming operational efficiency, streamlining processes, and delivering personalised, next-gen experiences for retailers across the region.”

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