Radico Khaitan’s Magic Moments Partners with Saregama for New Music Series

Radico Khaitan Limited has announced that its brand Magic Moments is partnering with Saregama, India’s leading music label, to launch an innovative music series called ‘Magic Moments Music Studio’.

The company stated that this series aims to celebrate diverse musical talents across various genres and generations. By providing emerging artists with a platform to gain recognition, Magic Moments Music Studio seeks to create magical moments and offer a unique musical journey for fans. The series will showcase a wide range of musical styles, from soulful melodies to vibrant beats, delivering an enchanting experience for music enthusiasts globally.

Magic Moments Music Studio has already made significant strides in the music industry with notable collaborations featuring artists like Prateek Kuhad, King, and Ronan Keating, as well as performances at high-profile events such as the Sunburn Music Festival and Bollywood Music Project. The new series promises to build on this legacy with a total of 10 episodes, which will be released weekly on the YouTube channel of Saregama Music.

In partnership with Saregama, Magic Moments Music Studio will ensure top-notch talent selection, content curation, and industry insights. The series aims to spread exceptional music, preserve musical legacies, and inspire audiences of all ages. Excited about the series’ potential, Magic Moments Music Studio plans to explore future seasons and spin-off projects to further promote musical talent and creativity.

Commenting on this partnership, the Managing Director of Radico Khaitan Limited, Mr Abhishek Khaitan, said, “We are elated to announce our collaboration with Saregama. This series isn’t just a platform for budding artists; it’s a celebration of music at its zenith. Saregama, known for nurturing music talent, and Magic Moments Music Studio, with a storied history of promoting music, are uniting to grant budding musicians the spotlight alongside seasoned artists. This fusion of emerging talent and established creativity promises a revitalising interpretation of beloved music, striking a chord with audiences nationwide.”

Abhijit Vaghani, Music Composer, said, “I am honoured to be a part of ‘Magic Moments Music Studio’ along with the legendary Saregama & Magic Moments. We have given all the unique and incredible opportunity to breathe new life into the classical tunes of Indian music, while preserving their timeless essence. It’s a thrilling experience for me and all the artists as we are blending contemporary sounds to create a magical musical escape for all listeners and seasoned music lovers.”

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