Sula Vineyard Shares Rose Over 3%: Recorded Highest Ever Own Brand Revenue in Q3 FY25

Sula Vineyard share price rose over 3% and touched the day high of ₹389 at 09:20 AM, after opening at ₹382.05 on BSE. The gain in Sula Vineyard shares came after the company reported a sales update for the Q3FY25, wherein, it reported its highest-ever own brands revenue of ₹194.7 crore, reflecting a rise of 1% YoY.

Highest Ever Wine Tourism Revenue

In addition, the Wine Tourism revenue soared 11.5% to ₹16.4 crore. The wine tourism business demonstrated strong momentum recording highest ever Q3 revenue, led by higher spend per guest and strong occupancy rates.

Upcoming SulaFest in Q4FY25

The company further added that the Elite & Premium portfolio recorded a 6% YoY growth, backed by a strong double-digit growth in iconic brands – The Source and RASA. The company is eagerly anticipating the return of SulaFest in Q4, with growing excitement and strong advance ticket sales. This year’s edition will showcase some of India’s most popular artists, such as Divine, Ritviz x Karan Kanchan, Oaff & Savera, When Chai Met Toast, Dualist Inquiry, and Madboy/Mink. Additionally, the Sula cans will make their debut at SulaFest ’25.

Sula Vineyard Q2FY25 Highlights

Q2 FY25 was a subdued quarter for Sula Vineyard, impacted by a slowdown in consumer discretionary demand, especially in urban areas where 90% of its sales are concentrated, along with temporary disruptions in key markets like Karnataka and Delhi. However, its Elite & Premium portfolio performed well, achieving a 7% YoY growth, driven by strong double-digit growth in its flagship brands—The Source, RASA, and Dindori.

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