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Tata Consumer Products acquires Ching’s Secret & Organic India for Rs 7,000 crore

15 January 20244 mins read by Angel One
Tata Consumer Products, the food and beverage arm of the $103-billion Tata Group, has made a bold move by acquiring two homegrown brands, Ching's Secret and Organic India, in a deal worth Rs 7,000 crore.
Tata Consumer Products acquires Ching’s Secret & Organic India for Rs 7,000 crore
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Tata Consumer Products Ltd (TCPL), the food and beverage arm of the mighty Tata Group, just made some serious waves in the Indian market with two huge acquisitions – Ching’s Secret maker Capital Foods and organic brand Organic India.  

Let’s break down what this means for your pantry and TCPL’s future. 

The Big Buyout Buzz 

Ching’s Secret: TCPL snagged 75% of Capital Foods, the company behind the beloved “desi Chinese” brand Ching’s, for a cool Rs 3,825 crore. The other 25% will be acquired in the next three years. 

Organic India: Not one to leave health-conscious consumers out, TCPL also gobbled up a majority stake in Organic India for Rs 1,900 crore. Think premium teas, herbal supplements, and organic goodies galore. 

Why the Feast? 

These acquisitions are all about expanding TCPL’s territory and filling its plate with faster growth. Here’s the lowdown: 

Ching’s: This “desi Chinese” giant is already leading the market in several categories, with a projected revenue of Rs 750-770 crore for this year alone. It also opens doors to exciting international markets where desi Chinese cravings are real. Plus, think of the synergy possibilities with TCPL’s existing distribution network! 

Organic India: This health and wellness brand boasts a loyal following and a massive potential market, both in India and abroad. TCPL can leverage its expertise to optimize production, explore new channels like pharma, and potentially unlock international markets. 

But Wait, There’s More 

Earnings won’t skyrocket overnight. Don’t expect your Tata Tea dividends to double just yet. TCPL expects earnings to break even only in the second year, before becoming truly profitable. Think of it as an investment in long-term growth. 

Debt on the plate?  

TCPL will likely use a mix of cash reserves, debt, and possibly a rights issue to finance these acquisitions. They have a healthy debt-to-equity ratio and comfortable cash reserves, so no need to panic about indigestion. 

Conclusion 

These acquisitions are a bold move by TCPL, showing their commitment to inorganic growth and diversification. While immediate financial gains might be slow to cook, the long-term picture looks delicious. With Ching’s Secret adding spice and Organic India providing a healthy balance, TCPL is preparing to serve up a bigger and tastier feast to consumers across India and beyond. 

Insights 

  1. This move highlights the growing trend of Indian companies adopting inorganic growth strategies through acquisitions. 
  2. Focusing on “desi Chinese” and organic categories reflects changing consumer preferences towards convenience and health-conscious choices. 
  3. TCPL’s success in integrating past acquisitions bodes well for their ability to manage these new additions. 

Disclaimer:This blog has been written exclusively for educational purposes. The securities mentioned are only examples and not recommendations. It is based on several secondary sources on the internet and is subject to changes. Please consult an expert before making related decisions.

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