On August 21, 2024, Thomas Cook (India) Limited and its Group Company, SOTC Travel, introduced a new Customer Self-Service (CSS) holiday app, building on their digital-first strategy.
This app, available for both iOS and Android, offers a smooth, end-to-end post-booking experience for customers.
Previously, managing post-booking tasks like visas, flights, hotel vouchers, itineraries, attractions, and receipts was often stressful and time-consuming. The new CSS app simplifies this process, providing an easy-to-use interface that makes these tasks much more convenient. After piloting the app in April 2024, it has been well received, with a 50% customer adoption rate.
Mr Rajeev Kale, President and Country Head – Holidays, MICE, Visa, Thomas Cook (India) Limited, said, “We are consistently exploring ways to deliver a truly seamless experience for our customers. I am hence delighted with the launch of our CSS app, which empowers our customers by providing them with simplified post-booking services at their fingertips. With the festive season approaching, this launch is perfectly timed to elevate our customer’s experience for their upcoming holidays.”
Founded in 1881, Thomas Cook (India) Limited (TCIL) is a top travel company in India. It offers various services, including foreign exchange, corporate travel, MICE (Meetings, Incentives, Conferences, and Exhibitions), leisure travel, value-added services, and visa services. The company operates several well-known brands such as SOTC, Thomas Cook, SITA, Asian Trails, TCI, Allied TPro, Desert Adventures, Travel Circle International Limited, Australian Tours Management, Sterling Holiday Resorts, Distant Frontiers, TC Tours, Digiphoto Entertainment Imaging (DEI), Go Vacation, and Private Safaris East & South Africa.
On August 21, 2024, the share price of Thomas Cook (India) Limited opened at ₹215.00, touching the day’s high of ₹221.70 as of 02:31 PM on the NSE.
Disclaimer: This blog has been written exclusively for educational purposes. The securities mentioned are only examples and not recommendations. It is based on several secondary sources on the internet and is subject to changes. Please consult an expert before making related decisions.
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