Shares of TVS Motors surge to new heights with strategic partnership with Emil Frey in key European markets

The Indian benchmark indices started the session on a lower note, affected by significant declines in financial services and banking stocks. However, the BSE Auto sector emerged as one of the top gainers in the opening trades, spearheaded by strong performances from Bajaj Auto and Hero Motocorp.

The shares of TVS Motor Company Ltd experienced an upswing, reaching a new 52-week high on the BSE at Rs 1,712 per share. The company’s optimistic announcement about venturing into the European market sparked this rise. This leading global automaker, known for its robust presence in the two and three-wheeler segments, unveiled plans to enter Europe through an import and distribution agreement with ‘Emil Frey,’ a revered 100-year-old enterprise and a prominent figure in automotive distribution.

TVS Motor Company emphasized that the partnership’s distinctive DNA, forged through the company’s commitment to delivering cutting-edge solutions and Emil Frey’s profound understanding of local customers and their evolving needs, will serve as a robust foundation for TVS Motor’s expansion in Europe. In Europe, TVS will introduce a range of products, including the TVS Jupiter 125, TVS NTORQ, TVS Raider, TVS iQube S, TVS X, TVS Ronin, TVS Apache RR 310, and TVS Apache RTR 310.

TVS Motor Company, a distinguished global manufacturer of automobiles, is at the forefront of driving progress through sustainable mobility. With four cutting-edge manufacturing facilities situated in India and Indonesia, the company is committed to advancing the field. Additionally, its group company, Norton Motorcycles, based in the United Kingdom, stands as one of the most evocative motorcycle brands globally.

TVS Motor Company boasts a robust global footprint, conducting operations in over 80 countries worldwide. Over the past three months, the shares of TVS Motors have experienced a surge of over 25%, translating to a remarkable return of more than 50% for investors over the last year.

Keep a close eye on this stock for the upcoming trading sessions.

Disclaimer: This blog has been written exclusively for educational purposes. The securities mentioned are only examples and not recommendations. It is based on several secondary sources on the internet and is subject to changes. Please consult an expert before making related decisions.