VIP Industries, a leading Asian manufacturer and retailer of luggage, backpacks, and handbags, has entered into a partnership with Unicommerce to streamline its post-purchase e-commerce operations. VIP Industries aims to accelerate order processing, enhance warehouse efficiency, and improve customer satisfaction by leveraging Unicommerce’s Multichannel Order Management and Warehouse Management Systems.
The partnership will enable VIP Industries to centralise order management across multiple online channels using a single, integrated dashboard. This will simplify operations, reduce manual errors, and ensure faster order fulfilment. Additionally, Unicommerce’s solutions will help VIP Industries optimize warehouse workflows to handle various product sizes, including larger shipping labels and combo bundles, more efficiently.
Unicommerce’s decade-long experience working with brands across diverse industries provides them with in-depth knowledge of common e-commerce challenges. Their sector-agnostic platform allows them to apply these learnings to solve specific problems faced by VIP Industries.
As of Q1 2025, Unicommerce serves over 3,600 clients, including D2C brands, retail and e-commerce companies, and logistics providers. With 250+ technology and partner integrations, the company has achieved an annual transaction run rate of 850+ million order items, managing 8,300+ warehouses and 2,950+ omni-enabled stores across various geographies.
Speaking on building the success of the company on the e-commerce vertical Ms Neetu Kashiramka, Managing Director from VIP Industries Limited said, “We have a large offline presence in India. We wanted to strengthen our online business too and ensure that we can offer our great products across multiple channels where our customers expect to find us. We are getting a great response from our customers, both in India as well as in international markets and we trust in our partnership with Unicommerce to further elevate the shopping experience for our customers, as we continue to grow our e-commerce business.”
Kapil Makhija, MD and CEO of Unicommerce spoke about the partnership saying, “VIP is an iconic Indian brand that continues to resonate with customers across generations. It is our privilege to be the technology partner for VIP Industries as they expand their online operations.”
Disclaimer: This blog has been written exclusively for educational purposes. The securities mentioned are only examples and not recommendations. It is based on several secondary sources on the internet and is subject to changes. Please consult an expert before making related decisions.
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