Zomato Bans AI-Generated Food Images After Rise In Complaints, Refunds

Zomato, a food delivery and restaurant search engine, has said that it will start eliminating photographs of dishes produced by artificial intelligence (AI) from its platform. This choice was made in response to several consumer complaints about how deceptive these photos were. Zomato’s CEO, Deepinder Goyal, responded to the complaints made by users in a statement that was posted on the social media site X.com. “To improve the efficiency of our workflows, Zomato employs a variety of AI technologies.Nonetheless, we vehemently oppose the use of AI in the pictures of dishes on restaurant menus. AI-generated food/dish photos are misleading, and we’ve gotten numerous customer complaints about them. Customers claim that this results in a loss of trust, increased complaints and refunds, and poorer ratings,” Goyal added.Zomato will begin removing AI-generated photos from its platform immediately and will complete the process by the end of the month. The corporation will also take steps to prevent the upload of such photos, using automation to recognise and handle them as much as feasible.

CEO Goyal Said:

Goyal advised restaurant owners who have not yet invested in professional food photography to get in touch with Zomato’s catalogue support team. If you haven’t yet made an investment in real food shots for your menu, contact our catalogue support team at catalogue@zomato.com to schedule a photo shoot.

Zomato does not make any profit during this process and offers it to you as a pass-through cost.The policy is also applicable to Zomato’s marketing efforts. Please note that this ban also applies to our marketing team. They have been instructed not to use AI generated images for marketing purposes here on.The share price of Zomato has experienced a 20% increase in the past month and a 68% increase in the past six months.

Zomato Stock price 6% up today:

Zomato, the meal delivery aggregator, saw its shares rise 6.22% in early morning trade today, reaching a new all-time high of Rs. 280.90 per share. This increase follows Blinkit’s record-breaking order volume and a target price raise from global broking firm UBS.

On Sunday, Albinder Dhindsa, co-founder and CEO of Blinkit, celebrated a new social media sales milestone ahead of the Raksha Bandhan festival.

Conclusion: Due to several customer complaints, Zomato has prohibited AI-based images for restaurant food photos and is not supporting them. This immediate ban has improved consumers’ perceptions of Zomato’s service.

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