10-minute delivery platforms have tapped into urban, fast-paced lifestyles, particularly in corporate hubs with a significant young demographic. This has prompted Swiggy to introduce its own 10-minute food delivery app Snacc in Delhi NCR. At 9.29 AM, Swiggy share price was up 2.64% and was trading at ₹341.80.
This service, which was launched in Bengaluru in January 2025, operates as a standalone app that delivers a variety of food and beverages from Swiggy’s own kitchens within just 10 minutes.
Snacc offers an evolving menu of beverages and healthy snacks, ranging from Vietnamese Iced Kaapi, Mojito Cold Brew, Lemonade, and Lassi to protein shakes, fruit bowls, and nutrition bars like The Whole Truth.
Designed for simplicity, Snacc ensures users can quickly discover and order their favorites right from the homepage, as per the company’s seniormost executives. The company has emphasised that the app is built for instant cravings and convenience, noting strong user reception in Bengaluru and high expectations for NCR.
Swiggy’s Snacc competes directly with Zepto Café and Zomato-owned Blinkit’s Bistro, both of which have already established a foothold in the ultra-fast delivery market. Zepto Café recently hit 100,000 orders per day. Furthermore, it aims to achieve $100 million annualised GMV and strong gross margins.
Blinkit, on the other hand, launched Bistro in January 2025 as a pilot in Gurugram, showing that major quick commerce players are betting big on instant food delivery.
Swiggy has already tested this space with Bolt, a feature within its main app that delivers restaurant food in under 10 minutes in 425 cities, contributing to 9% of total food delivery orders.
With Snacc’s expansion into Noida and Gurugram, Swiggy is doubling down on the quick commerce boom. By offering curated, trendy, and healthy food options in just 10 minutes, Swiggy aims to capture urban consumers’ growing appetite for speed and convenience. As competition heats up, innovation and efficiency will be key in defining the market leader in the 10-minute delivery game.
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Published on: Apr 15, 2025, 10:53 AM IST
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