ixigo (Le Travenues Technology Limited), India’s leading online travel aggregator (OTA) announced a significant expansion of its partnership with PhonePe, India’s leading digital payments platform. This enhanced collaboration brings a wider range of travel booking options to PhonePe’s massive user base.
The ixigo-PhonePe partnership focused on train bookings. Now, PhonePe users can seamlessly access, and book flights and buses directly within the PhonePe app. ixigo will power these new travel booking features, leveraging its expertise in each domain:
This strategic expansion empowers over 54 crore (540 million) PhonePe users with a one-stop shop for travel booking needs. They can now conveniently book flights, trains, and buses within the familiar PhonePe app, eliminating the need to switch between platforms. Additionally, the partnership ensures a smooth payment process, leveraging PhonePe’s robust payment infrastructure.
The collaboration extends beyond simplified booking. PhonePe users can also benefit from ixigo’s value-added services, including:
The expanded ixigo-PhonePe partnership offers significant advantages for both parties. ixigo gains access to PhonePe’s massive user base while PhonePe expands its travel booking offerings. Ultimately, this collaboration empowers travellers with a convenient and feature-rich platform to plan and book their journeys.
“We are thrilled to partner with PhonePe to bring our travel booking services to their extensive user base. This collaboration will particularly benefit travellers from Tier 2 and Tier 3 cities, leveraging ixigo’s products & offerings for the next billion users and PhonePe’s growing penetration in smaller towns and its fintech expertise. Together, we aim to make travel bookings more accessible, affordable, and convenient for millions of Indians,” said Aloke Bajpai, Group CEO of ixigo, and Rajnish Kumar, Group Co-CEO of ixigo.
“We are excited to partner with the ixigo Group for flight, train & bus booking options on PhonePe. With rising disposable incomes and growing aspirations of Indian travellers, we are seeing rapid adoption of our travel offerings. The ixigo, ConfirmTkt & AbhiBus apps offer great customer experience ideal for catering to the fast-evolving travel needs of Indians,” said Sameer Nigam, Founder and CEO, PhonePe.
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Published on: Jun 25, 2024, 3:19 PM IST
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