Kalyan Jewellers Joins Swiggy Instamart for Akshaya Tritiya 2025 Gold Rush

Kalyan Jewellers has been gaining attention on Wednesday. On April 30, 2025, Kalyan Jewellers share price opened at ₹519.85, slightly up from its previous close of ₹518.20. At 10:59 AM, the share price of Kalyan Jewellers was trading at ₹518.50, up by 0.06% on the NSE. 

Today is Akshaya Tritiya and recently, in a first-of-its-kind collaboration, Instamart, Swiggy’s quick commerce platform, has teamed up with Kalyan Jewellers to offer certified gold and silver coins just in time for Akshaya Tritiya 2025. This partnership marks Kalyan Jewellers’ debut in the quick commerce space. 

Certified Gold and Silver Coins, Delivered in Minutes 

This was started on April 25, where customers across cities were able to order an exclusive range of BIS-hallmarked 24K gold coins and 999 pure silver coins through Instamart. With just a few taps, festive shoppers can receive certified gold and silver coins right at their doorstep, within minutes. 

The collection includes: 

• Gold Coins: 0.5g and 1g coins with motifs such as Lord Ganesh, Goddess Lakshmi, Ayodhya, Swastik, and Flower designs. 

• Silver Coins: 5g, 10g, and 20g coins featuring auspicious images like Ganpati, Lakshmi, and Ganesh-Lakshmi. 

Commenting on this partnership, the CEO of Instamart, Amitesh Jha, said, “We’re excited to welcome Kalyan Jewellers to our platform ahead of Akshaya Tritiya. With more customers embracing the convenience of quick commerce for festive and traditional purchases, this partnership is both timely and relevant. Our goal is to ensure that customers can access trusted, certified products like gold and silver coins with the same ease as they would groceries or other household purchases.” 

Speaking about the partnership, Mr Ramesh Kalyanaraman, Executive Director, Kalyan Jewellers said, “Akshaya Tritiya is a time-honoured tradition, and purchasing gold or silver on this day is considered especially auspicious. Through our collaboration with Swiggy’s Quick Commerce platform, Instamart, we are making it easier than ever to buy Kalyan gold and silver coins.” 

Conclusion 

This innovative collaboration merges tradition with technology, bringing together Kalyan Jewellers’ trust and Instamart’s convenience. Whether for a last-minute gift or a spontaneous festive purchase, buying certified gold and silver has never been faster or more accessible. As quick commerce evolves, this tie-up redefines how India celebrates its festivals, with purity, speed, and a touch of surprise. 

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