Paytm Partners with Perplexity to Enhance AI-Driven Digital Services

Paytm has joined forces with Perplexity to integrate AI-powered intelligence into its platform, bringing real-time, reliable information to millions of Indian consumers. Perplexity, the world’s first answer engine, provides fast and accurate responses with trusted sources, revolutionising the way users access financial assistance and digital information. This collaboration is set to transform mobile payments by embedding AI-driven insights directly into the Paytm app.

AI Integration for Smarter Financial Decisions

As India’s digital economy continues to expand, the demand for instant and reliable information is growing. Whether managing finances, tracking market trends, or making everyday decisions, consumers require real-time insights. Paytm is addressing this need by integrating AI-powered search into its platform, allowing users to ask questions in their local language and receive precise answers. This innovation not only enhances digital literacy but also empowers users to make informed financial decisions seamlessly.

Driving Inclusion Through AI Technology

Paytm’s partnership with Perplexity aligns with its broader vision of leveraging technology to drive financial inclusion and innovation. By making AI-driven information accessible to crores of Indians, this collaboration strengthens the role of digital services in everyday life. The initiative reinforces Paytm’s commitment to technological advancements, ensuring that AI becomes a core component of India’s evolving digital landscape.

Paytm CEO on This Partnership

“AI is transforming the way people access information and make decisions. With Perplexity, we are bringing the Power of AI to Millions of Indian Consumers, making knowledge and financial services more seamless and accessible,” said Vijay Shekhar Sharma, Founder & CEO – Paytm.

Paytm Share Performance

As of February 27, 2025, at 1:22 PM, Paytm share price traded at ₹725.30 per share, reflecting a decline of 1.27% from the previous day’s closing price.

Conclusion

The integration of Perplexity’s AI-powered answer engine into the Paytm app marks a significant advancement in digital services. By providing real-time, reliable financial insights, this partnership is set to reshape how Indian consumers interact with technology, making AI an integral part of their daily lives.

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