During Monday’s market frenzy, one stock stole the spotlight is Saregama India Ltd., a familiar name in the Indian music industry, witnessed a staggering surge of about 3.5% in its stock price. However, what truly piqued everyone’s curiosity was the reason behind this sudden upswing, especially considering the stock’s recent downturn on the NSE just the week prior.
The answer lay in a groundbreaking announcement from Saregama India Ltd. The company unveiled its latest venture – Padhanisa, an AI-based music learning app poised to revolutionize the way we approach Indian vocal music education.
With Padhanisa, Saregama has transcended its traditional role as a music label, venturing into the realm of digital innovation to democratize music learning. At its core, Padhanisa aims to be a personal singing teacher, catering to individuals who harbor a passion for singing but have been hindered by barriers such as limited access to resources or fear of judgment.
What sets Padhanisa apart is its personalized approach to music education. Through advanced algorithms and machine learning capabilities, the app crafts individualized lesson plans tailored to each learner’s unique needs and aspirations. Whether you’re a novice taking your first tentative steps or a seasoned performer honing your craft, Padhanisa ensures that every session is finely tuned to maximize your potential.
Moreover, the app doesn’t just stop at providing customized lessons. It offers a comprehensive assessment of your performance after each level, empowering you to track your progress and identify areas for improvement continually.
But Padhanisa isn’t just about solo practice sessions. It fosters a vibrant community of learners by offering Live Masterclasses conducted by industry experts. These sessions delve into intricate music concepts, provide invaluable insights, and offer a platform for learners to interact and clarify their doubts through engaging Q&A sessions.
Perhaps most excitingly, Padhanisa opens doors to aspiring singers, offering them the chance to showcase their talent through its Talent Hunt program. Participants stand a chance to not only collaborate with Saregama but also earn perpetual royalties by sharing their singing videos through the app.
Vikram Mehra, Managing Director of Saregama India Limited, shared his insights on Padhanisa, emphasizing its role as a natural extension of Saregama’s legacy. He highlighted the universal love for singing that resonates across Indian households and expressed his belief in nurturing this latent talent through accessible and innovative means.
From the comfort of your home to the palm of your hand, Padhanisa beckons aspiring singers of all backgrounds to embark on a transformative musical journey. With its user-friendly interface, comprehensive lesson plans, and flexible subscription options, learning to sing has never been more accessible.
Disclaimer: This blog has been written exclusively for educational purposes. The securities mentioned are only examples and not recommendations. The information is based on various secondary sources on the internet and is subject to change. Please consult with a financial expert before making investment decisions
Published on: Apr 1, 2024, 5:04 PM IST
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