Tilaknagar Industries, one of India’s oldest liquor companies, continues to evolve with the times by expanding its premium offerings in the Indian Made Foreign Liquor (IMFL) segment. From its humble beginnings as a sugar mill in pre-independence India to becoming a recognised name in the spirits market, the company has successfully built a broad and diverse product portfolio. Its latest move to distribute AMARA Artisanal Vodka highlights its growing ambition in the premium spirits category.
Tilaknagar Industries has partnered with Spaceman Spirits Lab to distribute AMARA Artisanal Pink Vodka, expanding its footprint in the premium vodka space. The distribution will be managed through a royalty arrangement covering Spaceman’s brands in India and international markets.
AMARA is priced between ₹2,500 and ₹4,500, depending on state taxes. The product will be available in select premium stores and bars across Goa, Maharashtra, and Karnataka in its first phase. Markets like Haryana, Delhi, and Rajasthan will follow. International distribution will begin in the second half of FY26, targeting Global Travel Retail, UAE, UK, and Singapore.
Spaceman Spirits Lab is also known for SAMSARA Gin, another high-end product gaining ground in India’s craft spirits scene.
Founded in 1933 as The Maharashtra Sugar Mills Limited by Shri Mahadev L. Dahanukar, Tilaknagar Industries played a transformative role in Maharashtra’s sugar and alcohol sectors. The company was later renamed to honour freedom fighter Lokmanya Tilak, who inspired the founder.
Over the decades, Tilaknagar transitioned into the alcoholic beverages space, leveraging its existing assets and industry expertise. This strategic pivot positioned it as a key player in India’s evolving liquor landscape.
Tilaknagar Industries boasts one of the most extensive liquor portfolios among Indian IMFL manufacturers. Here’s a look at its wide range of offerings:
Brandy
Flandy (Flavoured Brandy)
Whisky
Rum
Gin
Tilaknagar Industries has come a long way from its origins in sugar production to becoming a leading name in India’s liquor industry. Its ever-growing and diversified portfolio of brandy, whisky, gin, rum, and now vodka with AMARA, underscores its strategic focus on premiumisation and market expansion. With roots in legacy and eyes on global trends, TI continues to adapt, innovate, and lead in the Indian IMFL space.
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Published on: Mar 27, 2025, 7:26 PM IST
Akshay Shivalkar
Akshay Shivalkar is a financial content specialist who strategises and creates SEO-optimised content on the stock market, mutual funds, and other investment products. With experience in fintech and asset management, he simplifies complex financial concepts to help investors make informed decisions through his writing.
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