Switching refers to the process of transferring funds from one investment scheme to another within the same Asset Management Company (AMC). This allows investors to reallocate their investments based on their changing financial goals and market conditions. It is a strategic tool that enables investors to optimize their portfolio and achieve better returns. Switching also helps investors avoid the hassle of redeeming and reinvesting in a different scheme. It is important to carefully consider the associated costs and potential benefits before making a switch.